Director of Global Marketing at Cook Medical

Posted on: 05/03/2016

Emma Heuston will be speaking about her position as Director of Global Marketing at Cook Medical.

Emma is a B2B expert in market strategy, driving demand and building successful, profitable organisations. As Director of Global Marketing for Cook Medical, the world’s largest privately held medical device manufacturer, she leads the global marketing function for the surgery division in areas including business unit strategy, go-to market planning and market category creation. Cook Medical make 16,000 products that serve 13 hospital lines and provides products to 135 countries.

Prior to Cook Medical, Emma was Group Business Development and Marketing with Sepam Group, a global engineering, procurement, management and construction company. There she repositioned the company resulting in a five fold increase in revenues over a 3 year period, rebuilt global marketing and integrated marketing with the engineering function to deliver a consistent end-to-end customer experience from awareness through adoption.

Find out more March 9th. Topics will include how she broke through 5 glass ceilings, manager and employee roles and OnTrend Marketing Tips

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