Nicky Devereux
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Last updated: 05/09/2025
Nicky Devereux
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Profile Link: http://networkireland.ie/member/nicky
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  As a Certified OBM® (Online Business Manager), my ultimate goal is to create streamlined success for business owners - getting them out of the day-today of their business so they can focus on revenue generating activities and gain back time and energy, all while setting the business up for sustainable growth. 📈

==== WHAT I DO ====
As an OBM, I take the burden of management off the shoulders of the business owner.

I manage (and optimise!):
👀 Planning - annual planning, quarterly planning, project planning, launch planning...
👥 People – team management, hiring, onboarding, coordinating, offboarding...
🎯 Projects & launches - strategic planning, gathering resources, ensuring things get done, reporting...
📝 Processes - documenting, optimising, automating...
📈 Progress – recording and analysing metrics for data driven decision making…
📅 Daily operations - ensuring stuff gets done by the right people at the right time...

If you've ever wished for someone to step up and say, "I've got this!" - that person will be an OBM.

==== STAGE 1 BUSINESSES ====
Stage 1 businesses aren’t quite ready for an OBM as a regular part of their team and so rather than working as an OBM on retainer, I support these wonderful businesses through my Business Boost Blueprint and/or tailored project management and implementation packages.

==== BUSINESS BOOST BLUEPRINT ====
Business owners at any stage love the Business Boost Blueprint. We take deep dive into the business’s back end operations and I present my recommendations for the best way forward, followed by a detailed 90-day action plan so they can make meaningful progress towards their goals.

==== SPECIAL PROJECTS ========
After working in the online space for years, I've built some wonderful relationships with other freelancers, allowing me to offer their services under the Lumen Virtual banner. If you've got a special project in mind, I warmly encourage you to get in touch and see how we can "get stuff done".

==== REFERRALS =======
And if you're a service provider, I'd love to connect and chat about how we could collaborate and/or learn more about what you do so that I can continue to build my referral book. My clients often need specialised support and I'm always very happy to make new connections.

==== FIND OUT MORE & LET’S CONNECT! ====
🌐 Find me at: www.LumenVirtual.com
🔗 Let’s connect: https://www.linkedin.com/in/nicoladevereux/

>>> 🤔 Curious about whether you need a Virtual Assistant (VA) or an Online Business Manager (OBM)? Check out https://lumenvirtual.com/do-you-need-a-va-or-an-obm/

>>> You might also see an OBM referred to as any of the following (and more!): Director of Operations | DOO | Fractional DOO | Operations Manager | Operations Specialist | Business Strategist | Business Consultant | Systems Specialist | Project Manager | Business Coordinator